Ritual Redesign - Product Faculty

I and my team of 5 students in Product Faculty’s Advanced Product Management Class were tasked with redesigning Ritual’s homepage experience.

We started by interviewing 25 different current and potential Ritual users, compiled the insights into a journey and empathy map, and finally created a hi-fi prototype that we tested with users. Check out our presentation to learn more!

P.S Our team won first place out of ten teams that were judged by Toronto’s Product Leaders!